Category Archives: Marketing

A Pragmatic Social Media Strategy

Slim Pickens as B-52 Bomber pilot Major T. J. "King" Kong, in the movie Dr. Strangelove or: How I Learned to Stop Worrying and Love the Bomb.

Or: How I Learned to Stop Worrying and Love Google+, and Pinterest, and Goodreads, and… Back in ancient times; before the era of Social Media Ninja Gurus, 1994 to be exact, James Collins and Jerry Porras published the landmark Built to Last: Successful Habits of Visionary Companies [Affiliate Link]. While it achieved landmark status (whatever [...]

Also posted in New Media, Social Media | Leave a comment

Hey I’m a Rockstar (Guest)

Rockstar Podcast Lite logo

I was recently a guest on on the Rockstar Podcast Lite with host Lorenzo Araneo of Screaming Lunatic Multimedia, LLC. Lorenzo and I had a pretty wide-ranging discussion covering everything from forklift safety training videos, to social media, to obscure bands from the ’70′s. You can listen to or download the podcast from the Rockstar [...]

Also posted in General Sillieness, New Media | Tagged , , , , | Leave a comment

Slanderer's List

I just sent out a tweet that got me thinking: Wondering when the downside to lists will come: Suppose I created a list called “Zipperheads” or “Dumb People”… might cause a stir Twitter just released the List function to all (or most) users, and people are busy playing with the feature, constructing new lists from [...]

Also posted in New Media | Tagged , | 3 Comments

10 Creative Lessons from Bowie in Berlin

Sometimes you read a blog posting and just say: “wow, I wish I had written that.” Mark McGuinness over at Lateral Action, just posted one of those. (In fact I’ve stolen his title too) 10 Creative Lessons from Bowie in Berlin combines two “Mike” things, Bowie & Marketing. I could summarize it for you, but, [...]

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Obama's VP SMS – Epic Fail, Ultimate roxorz!!!1

This is not a political post.  No Really, it’s about permission marketing, new media, and the last stand of the old media guard. By now you’ve most likely heard that Sen. Barack Obama has selected Sen. Joe Biden as his Vice Presidential running mate; but how did you hear about it? If you’re a bit [...]

Also posted in New Media, Permission Marketing | Leave a comment
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