Category Archives: Marketing

Unconnected Ramblings of a Disconnected Mind

So I’m sitting here typing away on the laptop as the electrician replaces my electrical breaker panel. Batteries and 3G networks mean that I’m not really cut-off from modern technology, I just have to adapt a bit. I thought this would be a great opportunity to just sit down and write something, given the hour […]

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A Pragmatic Social Media Strategy

Slim Pickens as B-52 Bomber pilot Major T. J. "King" Kong, in the movie Dr. Strangelove or: How I Learned to Stop Worrying and Love the Bomb.

Or: How I Learned to Stop Worrying and Love Google+, and Pinterest, and Goodreads, and… Back in ancient times; before the era of Social Media Ninja Gurus, 1994 to be exact, James Collins and Jerry Porras published the landmark Built to Last: Successful Habits of Visionary Companies [Affiliate Link]. While it achieved landmark status (whatever […]

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Hey I’m a Rockstar (Guest)

Rockstar Podcast Lite logo

I was recently a guest on on the Rockstar Podcast Lite with host Lorenzo Araneo of Screaming Lunatic Multimedia, LLC. Lorenzo and I had a pretty wide-ranging discussion covering everything from forklift safety training videos, to social media, to obscure bands from the ’70’s. You can listen to or download the podcast from the Rockstar […]

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Slanderer's List

I just sent out a tweet that got me thinking: Wondering when the downside to lists will come: Suppose I created a list called “Zipperheads” or “Dumb People”… might cause a stir Twitter just released the List function to all (or most) users, and people are busy playing with the feature, constructing new lists from […]

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10 Creative Lessons from Bowie in Berlin

Sometimes you read a blog posting and just say: “wow, I wish I had written that.” Mark McGuinness over at Lateral Action, just posted one of those. (In fact I’ve stolen his title too) 10 Creative Lessons from Bowie in Berlin combines two “Mike” things, Bowie & Marketing. I could summarize it for you, but, […]

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