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Mike Conaty

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MedTechIntelligence

September 30, 2016By:
Mike Conaty
Categories:
MedTechIntelligence.com

MedTechIntelligence.com As a freelance member of the Innovative Publishing Company virtual team, I had the opportunity to take their online publishing presence to the next level by moving from a less-than-flexible, proprietary .NET platform to a customized WordPress theme and set of plugins. The entire user experience was transformed from a single list of published articles, and…

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FoodSafetyTech

September 30, 2016By:
Mike Conaty
Categories:
FoodSafetyTech

FoodSafetyTech.com Building on the WordPress theme developed for Innovative Publishing Company LLC (IPC) properties, I relaunched FoodSafetyTech as a WordPress site in August 2015. The challenges were quite similar to those of MedTechIntelligence: transform essentially a single list of published articles, and rarely used site features to an intuitive reading experience, collecting articles by topic areas, and quickly…

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CannabisIndustryJournal

September 30, 2016By:
Mike Conaty
Categories:

CannabisIndustryJournal.com Launched in September 2015, CannabisIndustryJournal (CIJ) was built using the same WordPress framework and custom theme/plugin suite I developed for Innovative Publishing Company’s (IPC) other web properties: MedTechIntelligence ad FoodSafetyTech. As a new publication, CIJ presented a different set of challenges, namely developing an audience, no presence in search engines, and no back catalog of…

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